Search Engine Optimization Services

The battle for #1 listing on a Search Engine is fought in two main arenas. Onsite and offsite methods have their own strengths and quirks. Comptrio employs a variety of tactics in each of these arenas to ensure placement at the top for your chosen keywords in the top search engines. There are a few reasons that we only target the top search engines. They are the most used and therefore most beneficial to you, they send their results to the 'lesser' engines, better chance to get top rank when you limit your targets.

Onsite optimization techniques are best when the original page is designed to be spidered by a search engine from the start, but existing pages can improve some rank simply by making minor adjustments. Careful analysis of existing pages will highlight weak points where optimizing would create better positioning in the Search Engine. Onsite changes only take your site so far, but act as a multiplier in the equation for your ranking. Better pages and a better site get higher positioning.

Offsite strategies are crucial and make up the bulk of the effort especially for highly competetive keywords. In all three of the major search engine calculations, link popularity is very important to your positioning. Introducing a comprehensive link strategy will increase the performance of your chosen keywords. There are many factors that affect the effectiveness of your link campaign and an effective campaign can be run for much less than an ineffective one. Offsite strategies are long-term investments. Once your site is ranked strong enough, you may be able to profit from selling text links from your site. This benefit is an additional source of income that can fund further SEO efforts. This is something to consider when setting your current SEO budget.

Contact us for an evaluation of your current site today.